Press kit
Teams and organisations build a multi-color brand palette (up to 12 colors) that themes their public profile and is published, together with logos, banner, artists, and links, on a public "Brand & Press Kit" page.
What it is
Your brand colors are part of your identity. Teams and organisations can build their own color palette, up to 12 colors, that shapes how their public profile looks: the palette drives the profile gradient, and the first color is used as the accent throughout.
The palette is also published on your public Brand & Press Kit page, alongside your logos, profile picture, banner, artists, and links. A single page you can hand to promoters, journalists, and designers so they always use the right assets and the right colors.
Using it
Building your palette
- Go to Settings → Website for your team (or your organisation's settings).
- In the Brand colors section, click + to add a color, then click any swatch to fine-tune it with the color picker (or paste a hex value).
- Reorder matters: the first color is your accent, and the gradient preview above the swatches shows exactly what visitors will see.
- Save. Your public profile updates immediately.
Sharing your press kit
- Your team press kit lives at
yourprofile/brand(e.g./@yourslug/brand); organisations have the same page at/o/yourslug/brand. - Click View press kit in the Brand colors section of settings to open it.
- On the press kit, every color is a click-to-copy swatch (hex and RGB), and the gradient strip copies the exact CSS gradient used on your profile.
Preview profiles
Aden builds a finished public profile for an artist or label before they sign up, so outreach links to the real thing instead of describing it.
Brand academies
Brands join as organisations (a 'brand' entity type), front themselves with featured ambassador artists, and run branded artist-development programs, which are writers camps with kind='program', reusing the whole camp machinery. E.g. a "JBL Music Academy with Martin Garrix".